Communications Strategy 20/21
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Project scope
Categories
Data analysis Communications Marketing strategySkills
communication vse (operating system) qualitative analysis monday.com strong work ethic marketing project management information organization diction time managementPositions available: 1
Project Description and Scope:
Introduction
The VSE Career Centre is seeking students that are interested in processing past out-going communications in order to forecast and anticipate marketing needs of the VSE Career Centre in the upcoming school year.
Students would have the opportunity to
- Closely read and organize two years of out-going communications sent by the VSE Career Centre according to events, timing, and other relevant categories
- Identify trends in the archived messages to anticipate future marketing needs of the VSE Career Centre and construct a communications strategy for the upcoming school year
- Work with the project management tool Monday.com to create a detailed timeline for upcoming marketing and communications needs
- Analyze the tone, structure, and diction of prior communications to develop a “standard” template for future out-going messages
- Provide recommendations for our plan moving forward
We’re looking for someone like you if:
- You are a big-picture thinker that can see trends in a large pool of information
- You are a strong reader with qualitative analysis skills
- You like working with marketing and communications
- You enjoy large, analytical projects and using data to develop brand strategy
Qualifications:
- Excellent language and communication skills
- Able to analyze written work and isolate its identifying stylistic qualities
- Strong work ethic with the ability to handle large amounts of content
- Excellent time-management skills
- Able to interpret trends in order to forecast future needs
- Able to organize information in a system that is clear and easily accessible
Student will receive:
- Weekly oversight through prescheduled meetings
- Constant feedback on operations
- Recommendations and potential to return for other projects after completion
Weekly check-ins, email feedback
About the company
The VSE Career Centre is a University of British Columbia (UBC) based centre, which takes a holistic approach as a career resource centre to support Bachelor of International Economics (BIE) students to think critically. Students are supported with their professional and personal development from self-discovery stage to by providing career coaching services and resources. Additionally, we work to build long-lasting relationships with employers, businesses and other key stakeholders to help BIE students become the top choice for recruiters in various industries.
Portals
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